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Choof.org is Chris Hoofnagle's personal site. You'll find postings from the Federal Register here, interesting Washington regulation tidbits, and my newest feature, the Daily Data Marketing Wake Up Call. Enjoy. Fam
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November 05, 2003
...We'd Really Like to Sell You...
Experian's fall 2003 list services catalog (PDF) is out. They're selling racial, gender, health, financial, and other "lifestyle" information, as usual. Check out this new addition: the "True Touch." Marketing to true hipsters, true independents, true organics, true conservatives...
The word 'attitudinal' appeared.
Posted by: Adrian Pritchett at November 5, 2003 08:09 PMPost a comment