choof.org

Choof.org is Chris Hoofnagle's personal site. You'll find postings from the Federal Register here, interesting Washington regulation tidbits, and my newest feature, the Daily Data Marketing Wake Up Call. Enjoy.

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November 17, 2004

Tivo Adding Ads to the Ad Skip Button

So, many blogs (Boing Boing, PVR, etc) are commenting on Tivo adding ads to their ad-skipping service. People literally buy Tivo to avoid ads, and the company's representations about the 30 second skip are centered around avoiding ads...so why isn't this a deceptive or unfair trade practice? Someone (perhaps even a TV advertiser) should sue...

Posted by chris at November 17, 2004 05:01 PM

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