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January 13, 2005
MS Unable to Develop Consumer Friendly Products I've said it before, I'll say it again: Microsoft is not in a position to create consumer-oriented products because the company is too tied to the advertising industry. Remember how long it took Microsoft to create reasonable cookie handling tools in IE? Remember how long it took Microsoft to block popups in IE? Both delays are the result of the company being too tied to advertising revenue. They don't want to give consumers the tools they need to make the web friendlier. In today's Wall Street Journal, Walt Mossberg reveals the newest insult to our privacy brought to us by Microsoft. Unlike all the other spyware programs out there, Microsoft's one does not eliminate third-party tracking cookies. Now, why would Microsoft do that? It's because Microsoft's software is designed for advertisers, not for you. Even worse is the way the program handles another spyware problem, The usual way of handling this, with programs like Spy Sweeper, is to detect the page changes and to restore the user's original choices. But the Microsoft program tries to replace the spyware pages with home and search pages from MSN, Microsoft's own online service. This smacks of the same kind of coercion the spyware authors are using. Microsoft insists it isn't trying to drive people to MSN. It says it can't tell if a user's own choice of a home or search page was "secure," so it defaults to setting the home and search pages to a site it knows is secure, its own MSN site. But the user's choice should rule here, not Microsoft's... It's good that Microsoft is finally offering users tools to protect their Windows computers. But it's going to have to do much better, and it's going to have to avoid the perception that it's using security as a tool to promote or favor its own products.
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